Your presence on these platforms will be key since customers tend to look for ideas, products, or specific services not only on Facebook, Instagram (and usually Pinterest) but also Google! When we think of social engagement, we immediately associate this with social media. When we talk about social media advertising during Black Friday and Cyber Monday, we advise that you start posting holiday-related content in advance. Prepare your customers for what’s coming next. The early bird catches the worm.īut if we talk strictly about content, we’ve got some tips for you, both for social media and SEO: Encourage them to keep tuned to your social media page. Create urgency : add time-bound (flash sales) or show limited product quantities.They won’t be able to afford to miss this offer. Be clear : be straightforward, no beating about the bush.Show your product clearly, and obviously, mention anything worth sharing, like open days and times (you can use ad extensions for this if you’re advertising on Google). Be relevant : for Black Friday and Cyber Monday, you need to show the percentage off being offered, as that is most likely what customers are looking for. #You need a budget black friday free#Likewise, be relevant regarding your product display if you’re offering a laptop discount, you can maybe offer them a free laptop case as well! Remove distraction : don’t explain, but mention.
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